Read on
(because frankly, my dear, you're my favorite kind.)
Copywriter
for Creative People
behind the scenes
Imagine being able to say the same of your ideal client.
If you’re feeling frustrated with trying to find the words that not only get them to show up, but also get them to get in touch, you’re not alone.
Of all the websites on all the search engines in all the world, you clicked onto mine.
Well, well.
But you're in the right place.
Meet Laura Minton Gonzales
copy noir founder | strategic Copywriter | classic film nerd
YOUR VOICE + YOUR VALUES
If you want a website that will grow your brand and help you get more of the clients you love to serve, I’m here to help.
Like many full-time creatives, I started out with a so-called "normal" job. For thirteen years as a teacher, I taught high school students the skills of persuasion and the craft of writing (having no idea that I would one day build a business around it.)
And truth be told, when I turned in my resignation to the principal, telling him I planned to become a writer, I didn't expect to become a copywriter. (I wanted to be a journalist, a regular His Girl Friday.) But when creatives and nonprofits began turning to me for help, I found something much better: I found purpose.
Work with me
so you can have a website that sounds like you, only better
My Purpose: to help Fellow creatives Like you find a space where you can focus more on your passion and less on marketing it.
Behind the name
Paragraph
Copy Noir Creative is inspired by my love of film noir - gritty classic films usually involving a femme fatale enlisting the help of a hard-boiled detective to solve a mystery. You see, I like to think of myself as a sort of copywriter-detective. Instead of getting into tussles over handguns, though, I sit hunched over a typewriter (okay, computer) churning out copy that will solve the problems of other creatives and make building a brand a little less mysterious.
Copy Noir Creative
"If I could find a real-life place that made me feel like Tiffany's, then I'd buy some furniture and give the cat a name!”
Website Copy That "Feels Like Tiffany's"
There's this scene in "Breakfast at Tiffany's" where Holly Golightly (played by the incomparable Audrey Hepburn) explains her love of Tiffany's, the jewelry store. She describes how when she's dealing with "the mean reds" (her term for anxiety) the only thing that makes her feel better is to go to Tiffany's. She says:
That, my friends, is the power of branding. And that's what I want for your website:
to make your ideal client feel like they've found their Tiffany's!
OuR Specialty
let's do it
A Few of My Favorite Things
Days
casablanca
TV Show
Film
Writing Step
Musical Artist
Improv comedy or freestyle rapping
Talents I wish I had:
I Research
Rainy
Sinatra
dateline
Are you ready to go from frustrated and overwhelmed with writing your website to confident and empowered with fresh website copy?
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